About SASHA? -Beautifully Layered Textures-
"SASHA" is made by cutting a woven-style chocolate created by layering 1,350 fine strands, each approximately 1.5mm thickness
It features a beautiful appearance created by the interweaving of dark and white, along with its distinctive crispy texture
Product information
SASHA
「The name SASHA is written using a kanji character that means “sheer, woven fabric.” Please enjoy its beautiful appearance and delicate, crispy texture, created by carefully weaving together fine strands of dark and white.
SASHA<STRAWBERRY>
Experience the sweet and tangy flavor of strawberries paired with SASHA’s signature delicate, crispy texture. Discover the harmonious blend of three distinct flavors such as strawberry, white, and dark chocolate in every bite.
SASHA<MATCHA>
Enjoy the beautiful appearance, the delicate crispiness, and the smooth, melting sensation of matcha.
Indulge in the premium taste that perfectly combines Uji matcha with white and dark chocolates.
How Sasha is Made
Sasha is crafted by meticulously layering delicate lines of chocolate, each just 1.5mm thin.
In total, approximately 1,350 individual lines are woven together.
This creates a large, elegant sheet of chocolate that resembles woven fabric, which is then carefully cut into perfect, bite-sized pieces.
The Birth of “SASHA“
In 1995, we set out to create a chocolate with a shape and texture unlike anything that came before.
During a brainstorming session, one of the developers placed a piece of fabric purchased locally and put on the table and suggested: "What if we created a chocolate product by layering thin, thread-like lines, just like this fabric?“
Initially, the project began under the name "Mesh Choco," not "Sasha." Countless trials were held to refine the design—striving to make the chocolate so delicate that you could see through the gaps in the mesh.
Through continuous trial and error, we succeeded in crafting an unprecedented product that combines a visually stunning appearance with a delicate, crispy texture.
This was the moment of birth for Sasha—a beloved chocolate that continues to be cherished today, even after nearly three decades.
Package history
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1st Generation: 1995
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2nd Generation: 2004
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3rd Generation: 2008
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4th Generation: 2013
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5th Generation: 2017
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6th Generation: 2021
The Best Way to Eat “SASHA”
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Step 1Preparingfor the Perfect Crunch.Chill your SASHA
in the refrigerator.
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Step 2Enjoy the beautifulappearance.Please enjoy the unique
and delicate patterns,
each one distinct.
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Step 3Savoringthe FlavorPlace the chocolate on
your tongue with
the flavored side
facing down.
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Step 4Experiencethe texture.Savor the delicate crunch and smooth,
melt-in-your-mouth chocolate.